Just five months after the launch, and with two years left to Swedish Forestry Expo 2021, most of the exhibition area at the Solvalla arena is now already booked. The exhibitors are companies with products for the large-scale forestry industry. Source: Timberbiz
The fair, in June, will be an international meeting place with the machines at centre stage. Interest for the fair has been great from both Swedish and foreign companies.
Gabriel Börjesson, exhibition manager for the new fair, says he is not surprised by the great interest that has met them from day one after the launch.
“We know that both visitors and exhibitors have requested this particular type of niche meeting place,’’ he said.
“The visitors often have limited time; therefore, they prefer a more efficient fair where all exhibitors have relevant products. This, as well as a focus from a visitor perspective, was the starting point when choosing to create Swedish Forestry Expo 2021.”
According to Björn Bäckström, CEO of MaskinLeverantörerna, the choice of Solvalla as the location of the fair, has also contributed to the great interest.
“We have received positive feedback regarding the central location of the fair,’’ he said.
“It is easily accessible for both Swedish and foreign visitors. In order to further facilitate the visit, we have chosen to organise free shuttle buses to and from the fair from several locations in and around Stockholm.”
For more information visit www.forestryexpo.se
