Fisher-Price unveiled its all-new wooden toy line, Fisher-Price Wood, for children ages 6 months to 5 years. The products are made with wood from FSC-certified sources and designed to last, allowing families to pass them down from generation to generation. Source: Timberbiz
With early childhood development at the forefront of Fisher-Price’s purpose, these wooden toys offer a wide range of fun play patterns from colourful puzzles and blocks to role play, music-making and more that help spark creativity, develop fine motor skills, and stimulate problem-solving.
“For 94 years, Fisher-Price has been dedicated to helping children have the best possible start in life through innovative, trusted toys that provide hours of fun and enrichment,” Brian Fitzharris, SVP and General Manager, Fisher-Price, said.
“With the debut of Fisher-Price Wood – a line that harkens back to the brand’s very roots, we’re bringing a fresh perspective to the timeless appeal of wooden toys that are affordably priced, made from FSC-certified wood, and designed to nourish a child’s creativity and development.”
