One of Australasia’s largest distributors of printable materials and consumables, BJ Ball, is meeting with kiwi design students to ensure the next generation of designers can see the forests for the trees. Source: Timberbiz
Dually certified as PEFC and FSC ‘chain of custody’, BJ Ball has been presenting to students that have a graphic design or communications design focus, which includes sharing the importance of PEFC and FSC certification in ensuring paper is sourced from environmentally responsible forests.
According to Rachel Foye, Business Development Manager for BJ Ball, the classroom visits are all important as business grapples with the challenges from rapidly changing environments.
“So far this year, we have presented to classrooms at AUT, Unitec, Yoobee and Wintec, and the feedback from these presentations has been very encouraging. Sustainability is definitely on their minds, they want to learn more,” Ms Foye said.
“Getting into the classroom and educating tomorrow’s creative leaders is a must, especially in a time when packaging and plastic is being reinvented. We help them understand that paper can be a renewable resource, a crop like broccoli that is farmed and harvested for a purpose, in an ethical and responsible way.
“BJ Ball in New Zealand and Ball & Doggett in Australia, are amongst Australasia’s largest distributors of printable materials and consumables, and with such a significant platform in both markets, have an obligation to ensure our products are sourced from responsible forests that meet clear and defined social, economic and environmental benchmarks.
“There are two globally recognised forest certification schemes, PEFC and FSC, and BJ Ball proudly carries certification for both schemes on different product lines. The PEFC and FSC ‘chain of custody’ provide an important ‘check and balance,’ an essential step that demonstrates the business’s commitment to responsible forest management.”
