According to a survey conducted by the Finnish Shareholders’ Association, the Finnish Foundation for Share Promotion and T-Media, the most reputable listed company in 2024 is Ponsse. Source: Timberbiz
The survey evaluated the reputation of 80 listed companies in the eyes of Finnish private investors. Ponsse is the only company in the survey to achieve an excellent reputation.
The top three most reputable listed companies were Ponsse, KONE, and Gofore and Vaisala, sharing third place.
Listed companies’ reputation was studied in May and June 2024, with a total of 7,958 Finnish private investors responding to the survey.
Based on the survey model, the reputation of each company was rated on a scale from one to five. In the top three, Ponsse’s reputation was rated 4.04, Kone’s 3.98, Gofore’s 3.97 and Vaisala’s 3.97. This year, Ponsse was the only company in the survey to achieve an excellent reputation.
Products and services, as well as good management, impacts on investment decisions
Finnish private investors considered products and services to be the best aspects of the reputation of listed companies. In addition to the economic perception, the survey also showed that the images of management and the price-to-quality ratio of products and services guided the behaviour of private investors.
“This is a great tribute to the entire Ponsse family. We are very grateful for this recognition. I believe this shows how we work together for the benefit of our customers. In a changing world, we need to keep up with new trends and keep our products and services competitive,” said Jarmo Vidgren, Chairman of the Board of Directors.
The reputation was measured using the Reputation & Trust survey model, in which the evaluation is based on eight dimensions: governance; financial performance; leadership; innovation; dialogue; products and services; the workplace; and responsibility.